Mobile marketing has changed. As phones have evolved and become more powerful and more utilitarian, mobile business strategy has changed and reshaped itself simultaneously.
It used to be enough to have a banner ad taking up a small percentage of a tiny screen on an underpowered device. Now anything a computer can do, mobile can do; almost better.
Businesses need to be keeping pace with the development of the mobile market. That includes social media presence, videos, apps, AND mobile websites. The idea is that with so many people on their phone at any given time, you want to be able to take them through the entire sales process without requiring them to stop using their phone.
Users should be able to watch your videos, visit your Twitter, and finally: buy your products, using a phone or a tablet.
Developing that kind of infrastructure means getting a feel for what users and expect.
We’ve got a graphic, provided by SmartVirtualPhoneNumber.com
, to get you starting to understand the average smartphone user. After looking this over, you should have some strong ideas on how to make the smartphone do more for your business.