As I promised, here are a few takeaways from my first day at the HubSpot Inbound Marketing Summit in Boston. This is my first summit experience, so i really wasn’t sure what to expect. The program agenda is interesting. First up Chris Brogan asked the obvious question “Why Google Plus”? The quick answer is – […]
View PostSmartphone penetration will reach 38% of mobile users and 28.8% of the overall population by the end of this year, according to new eMarketer data. The number of smartphone users is set to increase 49.6% this year to 90.1 million. I recently acquired an updated Smartphone. The evolution of the technology is life-changing. I depend […]
View PostIf someone asks you this question “Do you have a mobile friendly website?” are you able to answer it with confidence? Before you respond you may want to read on because the answer may surprise you. Any mobile strategy must be designed around the consumer experience. What kind of information will they be looking for? […]
View PostThis week I will be attending the HubSpot Inbound Marketing Summit in Boston. I will be tweeting using the #IMS11 hashtag. The agenda is packed with interesting speakers and topics. I am looking forward to learning about new technology developments and hearing the latest from social media thought leaders. The Google+ for business and production of […]
View Post“Stop interrupting what people are interested in and be what people are interested in.” Looking for inspiration to forge ahead with inbound marketing? The above quote was most inspiring to me as I perused through 100 Awesome Marketing Stats, Charts and Graphs. Another key point I was reminded about: “Marketers are shifting their budgets away from […]
View PostInbound links (aka backlinks), or incoming links to a website or webpage, are a critical part of SEO. The number of inbound links is an indication of the popularity of your website or webpage to search engines. The more folks want to link to you, the more interest you’re generating. The Importance of Anchor Text […]
View PostBlogging is like sex. That thought-provoking analagy by Kevin Anderson really got my attention. “The bottom line is that blogging is like sex. You can’t fake it. You can’t fake passion. You can’t fake wanting to engage with the public. If you do, it will ultimately be an unsatisfying experience for both the blogger and […]
View PostA successful keyword strategy entails choosing a few keywords and producing helpful, relevant content on them regularly. The more keyword-rich content you generate, the more search engines will find (and love) you. If you’re just getting started on your inbound marketing journey, don’t fool yourself into thinking you have to optimize for tons of keywords to […]
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